mardi 26 septembre 2017

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Why Blue Majik Is the New Green Juice

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If you follow health food trends, you might have noticed that Blue Majik is popping up in just about everything. This delightful-sounding ingredient is making its way into cold-pressed juices, protein powders, and even lattes. When the brightly hued powder is mixed into drinks, the effect is a little like a blue raspberry slushie, but the nutritional makeup of Blue Majik couldn't be more different from the frozen treat.

Derived from spirulina, Blue Majik is a proprietary extract of the blue-green algae Arthrospira platensis. Much like green spirulina, Blue Majik is prized for being nutrient dense; full of vitamins (especially B12), enzymes, and minerals, it gets its bright blue hue from C-phycocyanin, a type of storage protein rich in amino acids. C-phycocyanin is also what puts the blue in Blue Majik and so much of the value in the trendy ingredient. Studies show C-phycocyanin to be rich in antioxidants with anti-inflammatory properties, and it may promote brain health.

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Given that it's essentially an algae, you can imagine that on its own, it's not that tasty (a little fishy, TBH). But when mixed in a smoothie, it's easy to mask the unpalatable flavor. In the POPSUGAR office, we recently had a taste test of Juice Generation's Blue Majik powered Holy Water, where the average taster's score was a 3.5 out of 5. People found it refreshing and nutty with the perfect amount of sweetness. Our Food editor also cites Moon Juice's Blue Adaptogen as her favorite protein powder; creamy and not chalky, it's the perfect base for smoothies at home. And if drinks aren't your thing, you can even use it to whip up a batch of cake pops!



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