mardi 5 mars 2019

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Glossier Play Is Here to Inject Color Back Into Your Makeup Bag

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The time has arrived: Glossier Play has launched. Ever since the brand teased a new spinoff line 10 days ago, we (and a lot of the beauty enthusiasts around the world) have been busy guessing what it could be.

Now we know that Glossier Play is the brand's take on color makeup, applying its core values, sense of freedom to how you look, act, and feel "to the world of color." Basically, you can expect fun branding, big color payoff, chic packaging, and exciting textures. Glossier Play has been two years in the making, and it aims to bring new textures, shades, and materials to your makeup routine. Just like the launch of Glossier back in 2014, the product selection will begin with four products, but this time you'll get 28 shades to choose from, plus two tools. All are cruelty-free. Here's the full lineup:

Colorslide: a color-true gel eyeliner pencil that lasts all day and all night ($15)
Vinylic Lip: a high-shine lacquer in an easy-to-use click pen format ($16)
Niteshine: a buildable pearlescent highlighter with precision doe-foot applicator ($20)
Glitter Gelée: a one-step glitter gel that creates an instant multidimensional, jeweled effect ($14)
Blade: a high-tech sharpener
The Detailer: a precise applicator designed for Glitter Gelée
Playground: Vinylic Lip, Glitter Gelée, Colorslide, Niteshine, plus Blade and The Detailer ($60)

Ahead, get a closer look at all of the new products Glossier Play has to offer.



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