lundi 31 juillet 2017
You Don't Have to Wait in Line For the New Neon Sneakers Fashion Girls Are Obsessing Over
Whether you're going to a rave, going for a bike ride, or simply trying to infuse a little energy into your wardrobe, the first drop of the new Adidas Originals by Alexander Wang season two collection has you covered. With bright sneakers, bodysuits, and face masks (because why not?), the unisex collaboration pushes the street style limits in ways we've come to predict from Wang.
"This collection fuses contrasting experiences - raving and cycling - to present the story of a tribe of New York bike messengers. Fueled by adrenaline and excess, the protagonists of the campaign symbolize a youthful spirit of freedom," the press release reads.
In addition to the "raver chic" sweats and sexy biker shorts, the collection includes a brand-new sneaker we're especially focused on - the AW Hike Lo - in neon yellow and red options, and we have a feeling we'll be seeing stars like Bella Hadid and Kendall Jenner rock the design all season long.
Originally, billboards and posters around New York City displayed a phone number and product code for each of the pieces, which shoppers could text, instantly purchasing the items to be delivered to that very spot. But if you missed the chance to embrace the theme of the collection and partake in the mysterious delivery service, drop one of the collaboration will be available on Aug. 5 at select Alexander Wang and Adidas Originals stores and online at alexanderwang.com and adidas.com/originals. Read on to see the colorful campaign and product images.
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