mercredi 9 mars 2016

Kylie Jenner's Secret to Clear Skin Is . . .

I'm sure you thought that the trick to Kylie Jenner having clear skin is just: "being 18 years old!" We've got a sense of humor about all things Kardashian, too. But it's time everyone realizes that Kylie Jenner is a beauty afficionado. You might not like her "glam," you might think she's too young to enhance her looks, but time and time again, Kylie has proven to us that she knows the biz. Whether she's snapping about a $9 drugstore makeup remover (albeit, hers is monogrammed and bedazzled), touting a shade from her lip kit, or breaking down her favorite faux lashes, we consistently favor Kylie's favorite products. Which is why we're not surprised that she is in-the-know about spot treatments.

Kylie recently snapped about the aforementioned makeup remover, Kiehl's Daily Reviving Concentrate ($46) and the holy grail of spot treatments, otherwise known as Mario Badescu's Drying Lotion ($17). Beauty editors and skin care junkies love this product because it works: it reduces the size of the blemish and the redness overnight and can even bring blemishes to the surface for easier extractions.

Kylie filmed a mini Snapchat demo on how to use the product, emphasizing that you do not shake the product, but instead use a cotton swab to dip into the solution and spot treat. I personally fell in love with this brand in middle school after reading that Hilary Duff loved the rosewater spray. The Drying Lotion works wonders for breakouts, and at almost $20, it's a considerable beauty investment - but worth every penny. (It lasts you months, though, so it definitely gives major bang for your bucks.) We even made a homemade version - that's how much we adore it.

I spoke with Mario Badescu's PR manager, Nicole Darmanin, to see if Kylie's influence affected sales of the product. "After Kylie snapped, we immediately started receiving phone calls and there was an instant uptick in sales. The Kylie buzz was instantaneous!" said Darmanin. Ah, Kylie Jenner: a modern-day beauty savant. Perhaps she has a future as an editor? (You know, after running her Lip Kit empire.)



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